Archive for the ‘Leadership’ Category

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My biggest blunder ever (my first webinar…you won’t believe what I did)

Tuesday, September 20th, 2011

 
Tomorrow evening I’ll be conducting a webinar for a couple hundred aspiring home business owner who are looking to learn how to market their businesses online.
 
As I’m sitting here preparing the content for the call, I can’t help but think back to the very first webinar that I did – probably about two years ago.
 
I was a newbie at “GoToMeeting”, and this combined with the fact that I’m technically challenged by birth…well, it resulted in what you could call a slightly embarrassing experience.
 
The meeting itself actually went pretty well – it was after the webinar was over that I made my big blunder. Or perhaps I should say, after the webinar was supposed to be over.
 
You see, after I wrapped up the call, I forgot to log off…so the meeting was running, broadcasting every word that I uttered – first, in a private conversation on Skype with my assistant, and afterwards with my husband right there in our home office.
 
It wasn’t until more than an hour later that I – much to my dismay – discovered that I was still “live”. And there was still a handful of attendees logged on.
 
I noticed a couple of comments in the webinar chat log: “Enjoy your chicken!”, “Mmmmm, bon appetite!”
 
Aaaaaargh - if I could have dug a big hole in the floor and dissappeared into it, I would have!
 
My mind raced as I tried to recall the details of my conversations with my assistant and with my husband, wondering what, specifically, my prospects would have overheard.
 
It was then that my dear Sam looked at me and said, “Lena, you have nothing to hide. You’re not leading a double life. You don’t go on these trainings and talk about how you’re going to help people, and then, once the call is over – or you think it is over – you reveal your real motives in private conversations with your accomplices.”
 
He added, “We were discussing what to order for lunch…we were talking about how the webinar went… That’s all.”
 
I thought about it for a second and realized he was right. Yes, it was embarrassing…in fact, it was a lot more than embarrassing.
 
I certainly didn’t come across as that confident leader I wanted to be seen as as hubby and I discussed the good and the bad of the call while still, unknowingly, “on air”.
 
But guess what – I survived. My business survived.
 
Because here’s the thing: everyone messes up from time to time – including leaders. And that’s okay. Messing up is human…we all know that.
 
What really matters, though, and which is non-negotiable, is the essence of who we are and what we stand for as leaders.
 
Because this truly is what makes others want to learn from us and strive to be better leaders themselves…
 
At least that’s the way I see it.
 
 
<----- PS: Feel free to re-tweet, share or "like" this post if you think it can be of help to others...and/or leave me a comment below!

 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Work with Me
 
 
 
 
 

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Posted in Just For Fun, Leadership, Mindset, Personal | 1 Comment »

Is it actually possible to help people and make money at the same time? (Shocking answer!)

Tuesday, September 6th, 2011

 
As you’ve probably heard, just a few days ago I launched a project with my team that I’ve dubbed the ’10 to 10K’ program.
 
I’ve been promoting the project as “my mission to take ten of my new consultant to a $ 10 000 monthly income in the next 180 days”.
 
The response from my members and my subscribers alike has been tremendous and almost exclusively positive. However, one comment from a prospect was a tad sarcastic:
 
“Isn’t this really about you making money, not your consultants?”
 
I pondered the queston for about a second, and then replied back: “Both. Can’t have one without the other.”
 
And this is what I want to briefly discuss in the next few paragraphs of this post: Whether helping people and earning money need to be mutually exclusive. Whether making money while helping others others is bad. Apparently some people think so.
 
And I don’t get that.
 
In my mind, the only way it would be bad is if the business man or woman thrives at the expense of the customers or clients they claim to be serving. If they take advantage of people. If they are deceptive in their business practices.
 
Then, clearly, it’s a problem.
 
But here’s the thing…the direct sales business model has been crafted so that you are rewarded financially for creating success in others – NOT for exploiting them! Hah!
 
Fact is, there’s no way that I could help ten consultants to a five-figure monthly income without reaping some benefits from it myself!
 
Benefits not just in the form of the residuals I’m going to earn but also in the form of testimonials from the participants, which in turn will mean increased credibility and visibility for me as a leader…and, yes indeed, create more business for me in the future.
 
But what’s bad about that?
 
Now, if I didn’t have a financial interest in the consultants that I train, then my consultants would have reason to be worried! Then, there would be something WRONG somewhere.
 
Then it wouldn’t be direct sales, it would be direct charity.
 
On the other hand it’s also true that you’ll never see lasting results in your business if aren’t genuinely out to help others.
 
Sure, you may enjoy some short-term accolades, even financial rewards, but if you think you can build a strong, loyal team of men and women that respects you, follows you and duplicates your results (your residuals depend on it) and at the same time not take a true interest in their success, you’re in for a rude awakening, my fellow network marketer.
 
If you think you can be marketing online (where word tends to spread like wildfire across the social networks and where your reputation will follow you wherever you go) and not build your business based on complete integrity, then you’ll need to think again.
 
Helping and receiving, supporting and profiting, giving and gaining – they all go hand in hand. Can’t have one without the other.
 
It’s the mystery of our industry. In fact, it’s the mystery of life.
 
At least that’s the way I see it.
 
 
P.S: I still have a few openings in my “10 to 10K” project but you must act fast!
 
<----- P.P.S: If you enjoyed this post, feel free to re-tweet, share or "like" it...or leave me a comment below!

 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Attend my Trainings
 
 
 
 
 

Posted in Leadership, Sponsoring & Recruiting | 9 Comments »

The only way to get rich in network marketing

Tuesday, August 30th, 2011

 
One of my Facebook contacts left me a message on my wall the other day, asking a very direct question: He asked if I could help him become rich.
 
“Start by putting up a profile picture so that people can begin relating to you,” was my just-as-direct reply.
 
You see, my contact had no avatar – all you saw was that grey silhouette that appears by default. In truth, I had no idea who I was communicating with.
 
In our industry “getting rich” is a result of building relationships with people…
 
You connect with someone online, you build trust, you give value (something that actually helps them), they come to like you and respect you…
 
Next, they decide to go check out your blog. On your blog you’ve got a few product recommendations…and because your contact has come to value your opinons, he “takes your advice” and purchases one of these affiliate products from you. And you make money.
 
This is how it happens on a small scale.
 
 

How to Sell 100 Times More
with 100 Times Less the Effort

 
 
On a bigger scale, here’s how it’s done: you build your internet presence, you leverage a marketing system and a personalized sales funnel that builds trust, you post on the social networks using tools that automate the process and make your content go viral – reaching thousands of your contacts and followers online.
 
In the process your contacts and your subscribers come to like you and trust you and respect you. They begin to value your recommendations. They click on the links in your automated emails and on your blog, and they buy the products that you promote.
 
Because YOU recommended them.
 
Your group of online followers and contacts continues to grow. Before too long you have thousands of people on your email list that are paying attention to you and what you have to say.
 
You make another product recommendation, perhaps this time one that’s more pricey… Even then people buy. Because they trust you.
 
As your list grows, more and more people buy from you and join you in your primary opportunity.
 
And all the while you are training your team to duplicate what you are doing.
 
You now have a rapidly growing, profitable home business. You are making substantial commissions. You are building your residual income as a result of investing yourself in your team.
 
But every sale that you make, small or big – every sale that you made which put you on the path towards riches – started with a relationship.
 
 

Are You Unknowingly Killing Your
Relationships On Facebook?

 
 
Okay, so you can’t relate to people if you’re hiding behind a grey silhouette…understood.
 
But what about using a company logo then – someone may ask – as your “profile picture”? Or a picture of the products you’re selling? Is that okay?
 
It’s not much better. Yes, it’s an avatar, but the message that your avatar now gives to everyone you come in contact with is that your identity is “a distributor for XYZ company”.
 
So, immedeately, if they aren’t intersted in your products/opportunity, they are turned off. Because XYZ opportunity is what you’re “all about”, and that’s not at all what they are about.
 
Certainly, at a later point they could get interested in your products or biz opp but the thing is you’ll never know because you don’t give the relationship a chance. Instead of attracting new business contacts, you turn people away.
 
Facebook and the other social networks is not a place where you “sell stuff”. It’s a place where you build relationships with people who have similar interests.
 
Give people a chance to get to know you, reach out to your peers offering them valuable tips and training, and use an avatar that tells the story of who you are rather than what you do.
 
Remember, a person has to buy you before they’ll ever buy your products or opportunity… Best of luck!
 
 
<----- PS: Feel free to re-tweet, share or "like" this post if you think it can be of help to others...and/or leave me a comment below!

 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Attend my Trainings
 
 
 
 
 

Posted in Attraction marketing, Leadership, List Building, Social Media Marketing, Sponsoring & Recruiting | 5 Comments »

If a leader rides two horses…how can anyone follow him?

Sunday, August 7th, 2011

 
In MLM – is it possible to successfully build two businesses at the same time?
 
Good question. And one that I get from time to time from brand new consultants who join my team. They already have an MLM or network marketing business and now they are thinking of adding another to the mix. “Do you think that’s a good idea or not?” they ask me.
 
Whether it’s possible is one thing. Whether it’s advisable is quite another.
 
I usually answer the question with one of my own:
 
“Is your current home business largely profitable and does it for the most part run on autopilot, producing great revenue for you – including a residual income?”
 
(Dead silence.)
 
Thought so.
 
“Okay, so since your current home business is not yet at this point…here’s the reality you’re looking at:
 
As you embark on building MLM #2, you’ll find yourself having less than 100% to give to your existing MLM business. You’ll also have less than 100% to give to MLM #2.
 
Because now 100% of your time, energy, creativity, and other resources won’t be dedicated to just one business anymore – it will have to be split between the two.
 
So you won’t be able to give either one of your home businesses your all.
 
And that’s a problem.
 
Because your all…your absolute all in terms of your input…is what it takes to successfully build an MLM business. ONE business.”
 
(Seems pretty obvious when you look at it this way, right? Yet you’ll be surprised at how few people really think about it in these terms!)
 
There is another issue too – one that is of equal importance.
 
It’s the issue of leadership.
 
Network marketing, of course, is an industry of leadership.
 
Some of the most essential character traits of a leader are: having a clear vision and life purpose, a strong sense of direction and an undivided commitment to the task at hand.
 
In fact, I will go as far as to say that it’s unlikely you will ever be able to create a following of any kind, or build a team in network marketing or an MLM organization if you don’t exemplify those traits.
 
Now, ask yourself this: if, in the eyes of your prospect, your passion appears to be divided between opportunity A and opportunity B, will this hinder or help their ability to perceive you as the leader with that laser-targeted focus?
 
“Well, which is it?” your prospect is thinking. “Which is their main business? And which one should I join them in?”
 
Likely they won’t join either.
 
As any direct response marketer will tell you, give your prospect more than one way to go, and they won’t move at all.
 
Am I saying you shouldn’t have multiple sources of income, or that you shouldn’t build more than one network marketing opportunity in your life time? Noooo. Far from it.
 
In fact, every top producer I know (myself included) have multiple income streams. But – the “additional” income streams are all passive.
 
We only have one primary program that we devote time and energy to; one product line that we spend our advertising dollars on promoting.
 
Not one ever… One at a time.
 
That’s the key, see… Build one business to momentum –> make it profitable –> leverage it –> automate it –> scale it –> outsource it.
 
Before you even think of starting another one.
 
Firstly, because you need to give 100% to one MLM opportunity to get it to where you want it. Giving 50% to one and 50% to the other (or 60-40 or 40-60 etc) is not a receipt for success.
 
And secondly, because of how you are perceived by those watching you.
 
You may know your purpose and passion as clearly as ever before. But it’s quite another thing to make it come across to people. Those who are looking for unwavering, rock-solid leadership and a crystal clear sense of direction.
 
Simply put, a person who tries to ride two horses will have a hard time convincing people that he knows where he’s going.
 
That’s how I see it anyway…
 
 
<----- PS: Feel free to re-tweet, share or "like" this post if you think it can be of help to others...and/or leave me a comment below!

 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Get “Her Success Blueprint”
 
 
 
 
 

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Posted in Leadership | 10 Comments »

MLM Success: Maybe you just want it TOO much…?

Monday, August 1st, 2011

 
If you aren’t yet seeing significant results in your business, maybe it’s because you don’t want it bad enough. It’s also possible that you aren’t succeeding because you want it too badly.
 
Let me explain…
 
Any top earner will tell you that in order to successfully build a network marketing business, you need to have a real big WHY.
 
A big reason why you are building a business to start with, something that drives you and catapults you into massive action each and every day.
 
I agree 100%. As the adage goes, “If your ‘why’ is big enough, the ‘how’ will come.” If you’ve got a big why that keeps you going even when you’re facing seemingly insurmountable challenges in your business – it’s not a question IF you will reach the top, it’s just a question of WHEN.
 
But it’s also true that sometimes you can want something too intensely.
 
During my acting days in Hollywood, I remember our coaches would always instruct us that if a casting agent asked, “How badly do you want this role?”, you should never, ever answer that you wanted is as badly as you wanted to breathe or that if you didn’t get the role you might as well go jump off a bridge.
 
Never say anything like that. Don’t even say that getting this role is the most important thing in your life right now.
 
Why not?
 
“Well”, our acting coaches would explain, “because it reeks of desperation. It makes you look like someone who’s so little in demand that when an opportunity is placed in front of you, you lose touch.”
 
It’s the same thing in MLM.
 
If you want to succeed so badly that it practically consumes you, your prospects ARE going to pick up on it. They’re going to feel it – be that as you communicate with them over the phone, in writing, in a video, or by any other means.
 
Your prospects will always feel your energy, for good or for bad.
 
So as much as you should convey passion for what you do, NEVER convey desperation or neediness.
 
No one wants to work with needy or desperate people. No, we want to keep company with strong leaders who are in control of their emotions.
 
Ironically, the more you are able to convey to your prospect that you don’t need them, the more they will be inclined to sign up with you. It’s called “the fear of loss”:
 
“They’re not trying to push me into joining…they don’t even seem to care! Wow, they must really be successful…seems they can just pick and choose who they want to work with. I don’t want to miss the opportunity to work this guy!”
 
Those are the thoughts that go through your prospect’s mind.
 
And when they join you, it’s exactly for that reason: it’s because you convey confidence and strength. Simply put, they realize that they are the one that needs you!
 
So, summing it up: Get clear on your “why”, but also learn to treat your business like a business.
 
Relax. Take a breath. Trust the process.
 
And you know what the best part is?
 
The best part is that the less emotionally attached you are to the outcome, ironically, the more quickly the results will come.
 
 
<----- PS: Feel free to re-tweet, share or "like" this post if you think it can be of help to others...and/or leave me a comment below!

 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Work with Me
 
 
 
 
 

Posted in Leadership, Mindset, Sales Psychology, Sponsoring & Recruiting, Uncategorized | 1 Comment »

Don’t let social media ruin your reputation! (Think before you type…)

Wednesday, July 13th, 2011

 
Did you know that social media can greatly hinder your chances of success if you don’t know how to use it correctly?
 
I don’t mean to scare you here but it’s no secret that social media holds tremendous power in the life of a network marketer – for good or for bad.
 
Okay, so you already know how effective the social networks can be in helping you build relationships with prospective customers and reps.
 
You’re probably also familiar with the term Attraction Marketing, which teaches that we all prefer to work with and buy from those we trust, like and respect and whose opinions we value.
 
As you foster relationships with potential customers on the social networks, and your prospects’ trust and confidence in you grows, the likelihood of them buying from you naturally grows as well.
 
All good.
 
But how can your presence on the social networks negatively affect your business? Or can it? Am I just being a drama queen here?
 
I think not.
 
Hardly a day goes by when I don’t see a networker post something on someone’s Facebook wall that basically constitutes shooting themselves in the foot.
 
I’m not even talking about pitching, as much of a turn-off as it may be. The “come check out my website” or “my product is the best product under the sun” type of stuff.
 
I’m talking about the more subtle stuff. Like leaving a comment on someone’s Facebook wall that goes something like this, “Congrats on all your success! I can’t wait till I achieve the same results”, or, “You are an inspiration, you make me believe that if I don’t give up, my dreams too will come true!”
 
That type of stuff.
 
I see it all the time – on my own wall, too…
 
So what’s wrong with these types of comments?
 
Well, there’s nothing wrong with the first part. As long as it’s done with sincerity, it is always a good idea to edify others. It makes them feel good, and it makes you look good for making them feel good. It’s a in-win.
 
It’s the second part that’s problematic:
 
If you write stuff like that on my Facebook wall, what you’re doing is putting me on a pedestall and making yourself look inferior.
 
Who do you think those that read your comment will be most likely to sign up with – you or me?
 
You’re announcing to everyone that you haven’t yet “figured it out”. It’s okay that you haven’t, but there’s no need to broadcast it to the entire world.
 
A rookie is obviously not what your prospects are looking for. They are looking for a Leader.
 
Like it or not, people are always watching you. Especially on the social networks.
 
The question is whether you are presenting yourself as you would like others to see you.
 
Now, what if one of my new reps posts a comment on my Facebook wall (as they often do)…and instead of displaying their insecurity and inexperience for everyone to see, they say something like this:
 
“Hey Lena. Congrats on your award. It was great catching up with you at the event and sharing ideas. See you on tonight’s webinar.”
 
It may seem subtle but it really is the difference between night and day.
 
In this last example here, what the newbie does – because they know how to play their cards right – is they are using their association with me…and they are doing so legitimately, I must add. Yes, they are manipulating their prospect’s perception of them, but there is no deceit here.
 
They’ve simply made a decision to relate to me as an “equal”…to put themselves on the same level.
 
It’s not that “it was great catching up with you at the event and learning from you.” No, “it was great catching up with you at the event and sharing ideas.”
 
The implication is that it was a conversation where we both contributed with something of value.
 
And the person who reading the comment will in their subconscious mind draw the conclusion that you too are a person worth listening to.
 
I call it “success by association”.
 
Now, of course, that’s just one comment on one out of millions of websites online. One comment won’t mean do or die for your business.
 
My point is simply that wherever you go online, you leave footprints. And those footprints are often permanent.
 
Next time think before you type…!
 
 
<----- PS: Feel free to re-tweet, share or "like" this post if you think it can be of help to others...and/or leave me a comment below!

 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Learn to Market Like a PRO
 
 
 
 
 

Posted in Attraction marketing, Leadership, Mindset, Social Media Marketing, Sponsoring & Recruiting | 4 Comments »

“So how much money are YOU making…?” (Ouch)

Thursday, July 7th, 2011

 
Have you ever gotten that question from a prospect and been left tongue-tied?
 
If you aren’t yet making a significant income, how do you tackle that one?
 
There are clearly several ways to handle the question, but let me just discuss a couple for now. And as you will see, at their core they both convey the same message…
 
Response #1:
 
“Funny you ask that… For me this business is about so much more than just making loads of money. It’s about freedom of time…it’s about being in charge of your own life, making a positive impact on others…
 
Besides wanting to generate a large income, what are some of your reasons, Joe/Mary, for wanting to get started in the business?” (Smile.)
 
Response #2:
 
“How much money do I have to make for you to be successful?”
 
Or, if you prefer, the extended version:
 
“I’m not sure why that is relevant. Obviously, you can make more than me, less, or nothing at all.
 
Rather, you should ask yourself this: ‘do you have a burning desire to succeed and are you willing to do whatever it takes?’ If the answer is yes, then it’s not a matter of if you will reach your goals, but when.
 
And when that happens, it will have nothing to do with me, the company, the pay plan, or the products. It will have everything to do with YOU.
 
So, Joe/Mary…do you have that desire?” (Smile.)
 
Do you see what I’m doing with each of these responses? I’m turning it around, throwing it back at my prospect…putting them on the spot.
 
My question is completely unexpected, and it disarms them. It makes them think.
 
Remember, you should always be interviewing your prospect, not the other way around!
 
Even when you reach the point where you are generating a substantial income, you shouldn’t be trying to “prove” to your prospect how successful you are by reporting your figures to them over the phone.
 
Whenever you get the “money question”, it’s because your prospect lacks trust in your leadership skills and wants to see tangible “proof” that you are going to give them value. They erronously think they can determine this by the size of your bank account.
 
Well, you know better than that. So refuse to play their game.
 
By the way, if you correctly position yourself as a leader, build a relationship with your prospective customer/rep, and consistently provide them with the solutions they are looking for – an all of this online – you shouldn’t be getting this question at all.
 
Because by the time you get on the phone with them, they’re already convinced you are an expert!
 
And the truth is, of course, that how much you are or aren’t making really IS irrelevant to the success of your prospective consultant:
 
In our industry (as in any other) you find both high income earners who don’t support their team as they should, and committed, hard-working individuals who pour themselves into their team members — even though they’re not (yet) top producers with their companies.
 
Bottom line: Any time you get the “money question”, instead of getting defensive – or tongue-tied – simply turn it back at your prospect by asking them a more intelligent question.
 
Make them THINK.
 
Remember, your financial future does not depend on whether or not a particular person signs up with you.
 
And that’s the mindset with which you should always handle “the money question”.

 
 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Attend my Trainings
 
 
 
 
 

Posted in Leadership, Mindset, Sales Psychology, Sponsoring & Recruiting | 6 Comments »

10 proven ways to instantly triple (at least) your closing ratios (Part 2)

Saturday, July 2nd, 2011

 
We continue where we left off yesterday with my outline of the live training call I did the other day for the PRO community… If you missed the first part, you can read it HERE. We’re on number six:
 
(By the way, these prospecting tips are for any network marketer regardless of what company they represent.)
 
 
6. Use an outline to stay on track (but of course don’t ever read the words straight off the page…you want to sound natural.)
 
I also recommend that you have the answers to objections you anticipate ready, written out, placed somewhere where you can easily see them.
 
Then you can quickly glance over at your notes if the objections come up: you won’t have to try to memorize your answers, but you can feel confident that in the case of objections, you’ll know how to respond.
 
 
7. Use ‘post it’ notes as reminders of how to carry yourself while on the phone:
 
“Smile!” “Stand up!” “Pace!” “Slow down!” Stick these notes where they will easily catch your eye.
 
You want to sound energized but not hyped-up, friendly yet firm, to the point but not hurried – and ‘post-it’ notes can serve as helpful reminders.
 
 
8. Don’t be emotionally attached to the outcome.
 
It is just a phone call – don’t sweat it!
 
Yes, you want to come prepared to the call but the irony is that the less you care about the outcome, the better the conversation will go!
 
The more your prospect feels that you don’t “need” them – that they, in fact, are the ones that need you – the more inclined they will be to buy from you.
 
On the same note, if your call does not go well, don’t beat yourself up! You’ll do better next time – no biggie.
 
Develop an abundance mentality. There are dozens and dozens of prospects out there. As one of my mentors always used to say: Some will, some won’t, so what?
 
 
9. Don’t ever try to prove anything to your prospect.
 
Assume they already know you’re a leader. None of the “I’m on one of the most successful teams with the company,” “I’ve already had 7 sign-ups this month”, “I went up two pins in just three months.” etc.
 
If you say things like that, you invite their questions, and soon they’ll be drilling you and you lose control of the conversation!
 
Additionally, it will make you look very insecure. You won’t come across as the Leader your prospect is looking for.
 
Does Donald Trump ever have to prove anything to anyone?
 
“No…but I’m not Donald Trump…”
 
Of course you aren’t. But you are _______ (fill in your name)…! And YOUR time is valuable, too!
 
If you say you’re important, you ARE.
 
If you say you’re a leader, you ARE.
 
And if YOU say it, if you believe it, then your prospects too will believe it.
 
People see you as you see yourself. Always.
 
 
10. Always guide your prospect along to the next step.
 
Give them only ONE place to go next…don’t present them with a myriad of options. Too many options will get them confused, and confused people don’t take action.
 
Ask yourself, “What is the ONE step I want them to take right now that will move them along in the process of becoming a distributor/buying the start-up kit/placing their order/getting on auto shipment…?” (whatever your particular objective is).
 
Maybe it is to fill in their information on your website. Maybe it is to submit an application. Maybe it is to give you their payment details over the phone…
 
Whatever it is that’s going to move them a step further in the right direction, that’s where you’ll want to lead them – and nowhere else.
 
So, there you have it…my ten proven ways to instantly triple your closing ratios: I did it…and you can, too. All it takes is practice, practice, practice. Good luck!
 
 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Learn to Market Like a PRO
 
 
 
<----- PS: Feel free to leave any comments or questions below, and/or to retweet the post if you think it can be of help to others!
 
 
 
 

Posted in Leadership, Mindset, Sales Psychology, Sponsoring & Recruiting | No Comments »

10 proven ways to instantly triple (at least) your closing ratios (Part 1)

Thursday, June 30th, 2011

 
The following is an outline of a call titled “Quality Conversations”, which I conducted for our PRO community as recently as yesterday.
 
I trained on how to talk to your leads, and I promised the members I would post the outline here on my blog for easy access.
 
So, here we go…here’s Part 1. I will post the second part tomorrow.
 
 
1. Don’t try to be your prospect’s friend. They don’t need a friend, they need a leader.
 
Yes, you’ll want to build rapport. No, you should’t go directly from “hello” to “here’s how to get started” – that’s obvious.
 
But spend no more than 20 seconds building rapport, then move on. In other words, don’t get stuck talking about the weather!
 
 
2. You are not calling to answer their questions, you are calling to ASK the questions.
 
“In any conversation it is the person asking the questions who holds the power”…I don’t know who that phrase originated with but it’s true.
 
If you let your prospect drill you, you lose control; you get on the defense. No, no, no…never, ever let them do that.
 
Go into the call knowing what you want, having a clear objective. You interview them. Get them to talk about themselves, get to their PAIN…
 
Is their job stressing them out? Are they losing money in their MLM because they haven’t been taught how to market properly? Don’t have enough time with their kids?
 
Once you know where they are hurting, you can show them exactly how the remedy (your opportunity) will help them.
 
 
3. “Less is more”.
 
Don’t try to sell them, allow them to sell themselves.
 
People hate being sold to (but they love to buy). They want to feel as if the purchase was their idea.
 
Don’t ever try to convince someone to buy from you. It will only turn them off. The more you try to persuade them, the more likely they are to pull away.
 
When you talk to prospects, don’t ramble on and on about your products or your opportunity. In fact, the less you say, the more intrigued they will become. (Psychology, psychology, psychology…)
 
 
4. When you know how to market, the sale takes care of itself.
 
If you make sure your internet presence is working for you, building that relationship between you and your prospect, then more often than not, your prospect will be pre-sold by the time you have your first phone conversation with them.
 
What do I mean by “internet presence”?
 
I mean valuable content that you have online, such as your auto responder messages, videos, blog posts, articles, social media visibility, forums posts…and so on.
 
When your prospects see that you have true value to offer, that you are transparent and real in all your marketing, and – last but not least – that you are a Leader, they become pre-conditioned to want to join you.
 
Everyone wants to buy from and work with those that they like, trust and respect:
 
Use the Internet to get your prospects to feel this way about you, and the sale will happen almost automatically. (Seriously!)
 
 
5. Put on your “posture” (like you put on your shirt).
 
If you find this difficult, try the following ‘trick’: When you pick up the phone, pretend you’re Donald Trump, (or Oprah for all you ladies out there).
 
Does “the Donald” have patience for people who he feels are just wasting his time?
 
Does “the Donald” take orders from people? No – he only gives orders, right?
 
He’s on a schedule, he’s busy, he’s got other appointments waiting, he’s “all business”..
 
Remember this, it is not so much what you say but how you say it – it’s about whether you have authority with your prospect.
 
 
Check back tomorrow for the last 5 tips!
 
In the meantime, feel free to leave any comments or questions below, and/or to retweet the post if you think it can be of help to others!
 
 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Learn To Market Like a PRO
 
 
 
 

Posted in Attraction marketing, Leadership, Mindset, Sales Psychology, Sponsoring & Recruiting | 2 Comments »

How not to have to worry about making money ever again (this works!)

Tuesday, June 28th, 2011

 
Often, when I do a business plan call with a new consultant in my downline, they’ll ask me how soon I think they will start making money.
 
I completely understand why they ask – we all want assurance that we’ll get results quickly. It was no different for me when I got started.
 
But my reply to my new member is always the same: “Truthfully, I have no idea how soon you will get results. Because I don’t know your drive, your work ethic, your willingness to be coached or your ability to take action with what I teach you.”
 
I know the opportunity that I’m presenting to you, but I don’t know what you are going to do with it. That’s why it’s called an “opportunity”. What you are going to do with it is entirely up to you.”
 
But I also tell them this: “The less concerned you are about making money, the quicker you’ll get results.”
 
Meaning…?
 
Meaning you should only focus on two things:
 
1. Adding value to yourself.
 
2. Passing this value on to others.
 
“In plain English, please?”
 
Sure:
 
1. Focus on learning the skills. Become an expert marketer. Learn to generate and convert traffic.
 
Become really, really good at one or two marketing strategies (rather than trying to do too many things at once and becoming only mediocre at everything.)
 
Be committed to excellence. Be committed to always becoming better. A better marketer. A better leader. A better person.
 
Because everyone wants to work with and learn from the best.
 
2. Every time you learn something new, pass it on. It can be in the form of a blog post, a video, an article, social media…the options are endless.
 
When you pass value on to others, it automatically positions you as an expert and authority in their eyes.
 
This creates a teacher-student relationship between you and your prospect, which is EXACTLY what you want:
 
When your prospects see that you actually have something of value to offer them, they will keep coming back for more…
 
When they see that you have the answers to their questions, the solutions to their problems, they won’t just buy from you – they’ll buy from you again and again.
 
But – and this is SO key – they’ll only buy from you, they’ll only come back for more IF they sense that you are genuinely interested in helping them.
 
They won’t if they feel that you are “needy”, or “desperate” to make the sale.
 
And that’s the irony of it all:
 
The more you’re able to NOT worry about making money and rather focus simply on adding value to yourself and passing it on to others – selflessly giving of yourself – the more money you will earn.
 
Because then, you see, you convey self-assurance, strength, certitude, calm, belief…and that’s precisely the type of person everyone wants to work with.
 
That’s the man or woman who effortlessly attracts others into their business and their life. Simply because of who they ARE… Because they ARE that Leader everyone wants to follow.
 
I can’t tell you how many times I’ve seen this… It’s human psychology, plain and simple.
 
Stop wanting it so bad, and it will come to you. Focus on giving, and you will get.
 
Do this…I mean, truly learn it, apply it, master it…and you’ll never have to worry about making money ever again…
 
In fact, money will come at you so quickly, so suddenly, you’ll be scratching your head wondering where it’s been hiding all this time.
 
 
 
 
Successfully,
 
 

 
 
More here:
 
Meet me on Facebook
 
Watch me on Youtube
 
Work with Me
 
 
 
 
 PS: Feel free to re-tweet this post and/or to leave me a comment right below! I’d love to hear from you.
 
 
 
  

Posted in Attraction marketing, Leadership, Mindset, Sponsoring & Recruiting | 4 Comments »

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